It's All About Perceptions

“At one level I don't care what people who don't know me think about me. But I also have to think about my legacy. The idea that my grandchildren can Google me ten years from now and see horrible information that goes to the heart of my character distresses me. I need to do what I can to change that.”

(Pattie Dunn, former Non-Executive Chairman of Hewlett-Packard, in “The Survival of Pattie Dunn,” by Patricia Sellers. Fortune: June 11, 2007. Vol.155, Iss. 11; pg. 110)

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