Competence That Is Distinctive

“We… haven’t tried to mimic everyone else. Your differences are your advantages.”

(John Tippets, CEO of AAFCU, in “CUJ EXIT Interview: John Tippets, CEO of $4.7-B AAFCU, Retires With Thoughts On Management, Future of Cus.” by Ray Birch. Credit Union Journal: March 3, 2008. pg. 18)